Starbucks’ Bear Cup War: When Scarcity Meets a Miserable Real Economy

Walk into a Starbucks right now and you’ll feel it immediately — a strange, almost comical tension under the surface. A simple holiday cup has turned into a battleground. The limited-release bear cup is being snapped up the moment it lands, not by customers, but by employees who immediately flip it online for multiples of the retail price.

What looks lik…